April 13–15, 2023

Entertainment Technology at The NAMM Show

Anaheim Convention Center • Southern California

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Entertainment Technology Showcase

The Entertainment Technology Showcase provides participating brands with a dedicated and controlled environment that is ideal for showcasing lighting, special effects, trussing and more, creating the perfect opportunity for brands to demonstrate their products in front of key buyers, influencers and media.

Milad Khouli, Senior Account Executive, Apollo Design
"Being at The NAMM Show has allowed us to penetrate different markets —mostly international for me, like Europe, Asia and Latin America. It is always very good to see all of those distributors and introduce our products to them."

Benefits of Participating in the Entertainment Technology Showcase

  • Access new sales and marketing opportunities by showing your brand at the global crossroads of the music, sound and live event communities
  • Reach new customer segments including houses of worship, performing arts venues and more
  • Tell your brand story across influential media channels including PLSN, Lighting&Sound America and Protocol
  • Take part in game changing education and training hosted by our partners Lighting&Sound America, ESTA and Pro Production Sessions
  • Multiple booth options available

Entertainment Technology at The NAMM Show

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Connect with Entertainment Technology and Live Event Professionals

Reach billions of buying power and maximize opportunities for your business by showcasing your brand in front a powerful audience of buyers, influencers and more.

Key audience groups that will be in attendance include:

  • Houses of Worship
  • Universities and Schools
  • Performing Arts Centers
  • Music Venues
  • Live Event Producers
  • Cruise Ships
  • Casinos
  • Rental Companies


Look who's coming to The NAMM Show


Attract Influencers from Around The World

Strategic partnerships and an extensive media outreach campaign help attract leaders across live event production.


NAMM continues to work with ESTA to drive targeted outreach to members through the ESTA Matchmaking program, networking receptions, education sessions and more.

Parnelli Awards

The NAMM Show has proudly hosted the Parnelli Awards since 2017. Considered as the OSCARS of the live event industry, the awards honor the accomplishments of the live event industry’s professionals and companies.


Supporters of the Entertainment Technology Showcase Include:

Learn more on how exhibiting at The NAMM Show can help grow your brand. 

Contact us at tradeshowsales@namm.org or 1-760-438-8001


Reserve Booth