Bobby Cochran got his start in music playing the licks of his uncle Eddie, who passed away when Bobby was just ten years old. As he developed his own style he performed with Steppenwolf, the Flying Burrito Brothers, Leon Russel, as well as his own bands as singer and guitarist. He formed several important relationships within the music products industry with companies such as Fender, Charvel, Cakewalk, Sonic Foundry, Yamaha, Peavey and with the Ibanez Guitar Company. Working directly with people like Hartley Peavey, and design engineers with all of these companies, Bobby helped test and design many guitars, amplifiers, software, and effects lines that have influenced the musical instrument world.
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