Yves Tieche opened a small shop building guitars in 1976, later expanding into a store and becoming a Martin dealer. While attending the 1991 Frankfurt Music Fair, Yves met Armand Zildjian who offered him a job. Yves became the rep for Europe and traveled to both big and small dealers in large cities as well as small villages. Over the years Yves has always expressed what a wonderful gift it is to work for Zildjian and when given the chance he will always tell you how much he learned from his mentor, Armand Zildjian.
January 15, 2020
Regional Manager Europe
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