Presented By Joe Calloway
Based on Joe Calloway's best-selling book of the same name, Becoming a Category of One is an exciting session about what creates market leaders in today's hyper-competitive marketplace. What can music products retailers learn from great companies in other industries to help them meet today’s challenges?
Presented By Donovan Bankhead, Lisa Kirkwood
Watch Music Inc. publisher Frank Alkyer and his panel of well-respected retailers and buyers who combed the show floor in search of the best products, ideas and trends─each selecting their top picks in four categories: Best Add-On or Accessory, Gotta Stock It, Companies to Watch and Best in Show. It's the best 60-minute snapshot of the must-haves and must-sees before leaving Nashville!
Attendees at the 2012 NAMM Show started each day with the NAMM U Breakfast Sessions. These sessions are full of tips and ideas that you can start using today. The Friday morning session, Real Time Marketing and PR: How to Instantly Engage Your Market, Connect with Customers, & Create Products that Grow Your Business, featured David Meerman Scott, marketing strategist and bestselling author of "The New Rules of Marketing and PR" and "Marketing Lessons from the Grateful Dead." If you missed his session full of powerful ideas, you can view it in its entirety online now.
Themed “Make It Count,” the 2012 NAMM show kicked off on day one with its traditional Breakfast of Champions session, welcoming droves of attendees from all over the world to gain valuable insight about the music products industry and the innovation that is being used by successful businesses.
Joe Lamond, NAMM CEO & President, welcomes to the stage guests Rick Camino, President, and Will Urban, Vice President of Programming/Business Development for Hello Music.  Watch as Joe explores their unique process of innovation and approach to retailing, embracing social commerce and bringing the excitement of daily deals to a growing base of music retail customers. 
Themed “Make It Count,” the 2012 NAMM show kicked off on day one with its traditional Breakfast of Champions session, welcoming droves of attendees from all over the world to gain valuable insight about the music products industry and the innovation that is being used by successful businesses.  NAMM CEO and President Joe Lamond sits down with George Hines, CEO, George's Music, to discuss how Ge
CEO and President Joe Lamond welcomes Marcus Ryle, Line 6, Co-founder and Senior Vice President, to sit down one-on-one as his first guest of the Breakfast of Champions.  Marcus is instrumental in the creation of some of the music industry's most successful products, and has been called the Steve Jobs of the music products industry. 
During Breakfast of Champions at the 2012 NAMM Show, Ray Kurzweil, CEO of Kurzweil Technologies, sat down with NAMM President and CEO Joe Lamond to explore the process of innovation. Ray shared his remarkable perspective and ideas with the audience and, in doing so, sparked NAMM members to consider how these breakthroughs can be applied to improving their businesses and future chance of success.
From a bird’s eye view, the NAMM Show is both spectacular and overwhelming—thousands of products displayed by more than 1,500 exhibitors for viewing in a space of four days! How do you see it all?  Frank Alkyer and his panel of well-respected retailers and buyers searched every aisle for the best products, ideas and trends, and selected their top finds in four categories: Best Add-On or Accessory, Gotta Stock It, Companies to Watch and Best in Show. Watch the video and hear about the hottest gear, the must-haves and the newest products from the NAMM Show 2012!
Summer NAMM is known for new products, exhibitor debuts and unique finds. And while enjoying the quality face-to-face time with vendors you can only find in Nashville, it’s sometimes difficult to scout out all the important items to amp up your business for the fall and holiday selling season.  Watch as Music Inc. publisher Frank Alkyer and his panel of well-respected retailers and buyers who have combed the show floor in search of the best products, ideas and trends─each share their top picks in four categories: Something Small, Gotta Stock It, Companies to Watch and Best in Show.

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