Successful Marketing Strategies for Today's Piano Dealer

What used to work for selling pianos oftentimes doesn’t work today. It’s a different world. Digitals have taken hold. Acoustic competition is eBay and Craigslist. In this panel discussion, you’ll find out what’s working right now with class lessons, media advertising, the senior market, concerts and clinics, outside promotions, online marketing and more. Bob will be joined by panelists Lori Supinie from Kansas, Robert Estrin from California, Michael Stilwell from Arizona, Darrin Wittkopp from Washington and website wizard Tom Folenta.