How To Do PR At The NAMM Show
The NAMM Show is the global crossroads of the music products, sound and entertainment technology industries, and welcomes global media, influencers, artists, and more to explore the latest in new products and technologies. Find out how you can maximize your visibility before and during your time exhibiting at The NAMM Show.
Before The Show
Share Your News With Us
Inform The Lippin Group of interesting new products, artists or news related to your brands at the show to pitch and share with media. Looking for The NAMM Show media list? Contact The Lippin Group to be added to the distribution list of our registered press attendees.
Submit Appearances
Email celebrity and artist appearances to NAMM Artist Relations to help publicize to media. NAMM PR can also help offer an exclusive NAMM experience for VIP celebrity guests by arranging security escorts and parking (as available). If the appearance is related to a new or signature product, please send the product information as well.
Post Your News
Media seek the latest product news by looking to NAMM.org. Post your PDF press kit, celebrity appearance(s), company news and photos, and/or events to The NAMM Show Exhibitor Center on Swapcard. If you need help, please contact the NAMM PR team. In addition, use the official hashtag #NAMMShow as you promote your participation on social media.
During The Show
Tell Your Story
Submit new product news and booth event information to the trade outlets such as Upbeat and MMR, many of whom write daily updates about the show. Be sure to use The NAMM Show registered media list to reach the contacts that are relevant to your product category. Share photos and videos of your booth and new products using our official hashtag: #NAMMShow.
We’re Here to Help, So Reach Out
Please contact NAMM's Public Relations team with any questions.